This is an English translation for convenience. If it differs from the Thai version, the Thai version prevails.
Shori Asset Group Co., Ltd. (the “Company”, “we”, “us” or “our”) operates real-estate agency and brokerage services under the Shori Asset and Living Home Condo brands, including livinghomecondo.com and affiliated channels. We recognize the importance of every user’s privacy and personal-data protection.
This Policy explains how we collect, use, disclose, retain, transfer and protect personal data, as well as your rights under Thailand’s Personal Data Protection Act B.E. 2562 (2019) (PDPA). It applies to users in Thailand and abroad.
1. Data Controller
- Legal entity: Shori Asset Group Co., Ltd.
- Company registration number: 0505566010062
- Trading names/brands: Shori Asset and Living Home Condo
- Registered office: 227/71 Moo 7, San Phi Suea, Mueang Chiang Mai, Chiang Mai 50300, Thailand
- Websites: livinghomecondo.com and Shori Asset affiliated websites
- Email: [email protected]; Privacy/PDPA: [email protected]
- Telephone: +66 64 787 4793
2. Scope of this Policy
This Policy covers personal data received through the following channels:
- Shori Asset and Living Home Condo websites and landing pages
- Online forms for contacting agents, scheduling viewings, listing for sale or rent, and requesting information
- Smart/NLP search and location-based property search
- LINE Official, WhatsApp, telephone, email and social media
- CRM, internal databases, analytics and advertising platforms
3. Personal Data We Collect
We collect only the personal data necessary for our service purposes.
- Identity data: first and last name, nickname, title and property-owner identification
- Contact data: phone, email, LINE ID, WhatsApp, social-media account, preferred contact time and channel
- Property preferences: transaction and property type, location, budget, price, bedrooms/bathrooms, floor area, pet policy and move-in date
- Property and title information for sellers/landlords, including details, price, area, facilities, media and proof of rights
- Technical and usage data such as IP address, browser, device, operating system, pageviews, session duration, clicks and viewed listings
- NLP search text and filters used to infer search intent, match properties and improve the system. Users should not enter sensitive personal data in search fields
4. Location Data
When you use “Properties Near Me”, the browser or device may request access to latitude, longitude or an approximate location solely to calculate distance, sort results and display nearby properties.
Location sharing is subject to your permission. If you decline, you can still search by location name, province, project or keyword.
5. Location Accuracy
Accuracy depends on GPS, Wi-Fi and mobile signals. We do not guarantee that coordinates or distances are 100% accurate; they are provided only as a preliminary search convenience.
6. Purposes of Processing
- Operate the website, display listings and provide NLP search and filters
- Respond, schedule viewings, send details, make offers and coordinate buyers, tenants and owners
- Manage leads and CRM follow-up and assign agents
- Analyze statistics and improve NLP search and UX/UI
- Secure the service and prevent bots, spam, misuse and fraud
- Send marketing, promotions and remarketing communications where consent is given
7. Lawful Bases
- Contract or pre-contractual steps for enquiries, viewings and property sourcing/listing services
- Legitimate interests for security, fraud prevention and service analysis/improvement
- Legal obligations for contracts, accounting and tax records
- Consent for marketing cookies, communications and activities requiring consent
9. Analytics
We may use services such as Google Analytics to process aggregated visit statistics that do not directly identify you, so we can improve content and search.
10. Marketing and Advertising
Where enabled and consented to, we may use Google Ads or Meta Pixel to measure campaigns and show relevant properties. You may change preferences or disable tracking at any time.
11. Disclosure to Third Parties
We do not sell or trade personal data for commercial gain, but may disclose it where necessary to:
- Our team and agents for service, follow-up and appointments
- Property owners or counterparties to coordinate a sale, purchase or lease
- Cloud, database, web infrastructure, CRM, messaging/email and mapping providers
- AI subprocessors, using search text without unnecessary identifying data
- Auditors, lawyers, advisers and public authorities where legally required
12. Third-Party Services
The website may connect to Google Maps, LINE, WhatsApp and Meta, each of which has its own privacy terms. Please review those terms when using the services.
13. Cross-Border Transfers
Some cloud or AI providers may be located outside Thailand, so data may be transferred or stored overseas. We assess providers for equivalent security and PDPA-aligned safeguards.
14. Data Retention
- Lead/contact-form data: 1-3 years after the last contact, or until deletion/withdrawal is requested
- Seller/landlord data: during the agency agreement and for 1 year afterward
- Transaction, contract and accounting records: 5-10 years under limitation and tax rules
- Log files: at least 90 days and up to 1 year under computer-crime law
- Consent logs: throughout processing and the legal limitation period; expired data is deleted, destroyed or anonymized
15. Security Measures
- HTTPS/SSL encryption in transit
- Role-based access, secure passwords and administrator authentication
- Backups, firewall protection and staff confidentiality training
16. Personal Data Breaches
If a breach occurs, we will promptly investigate, contain and remediate it, notify the Personal Data Protection Committee Office within 72 hours, and notify affected individuals where there is a high risk to their rights and freedoms.
17. Your PDPA Rights
- Access and obtain a copy of your data
- Rectify inaccurate, outdated or incomplete data
- Erase, destroy or anonymize data
- Restrict processing
- Object to processing
- Data portability
- Withdraw consent at any time
- Lodge a complaint with the competent PDPA authority
18. Exercising Your Rights
Email [email protected] or [email protected]. We may request identity evidence and will respond within 30 days of receiving a valid, complete and verified request, unless the law permits refusal.
19. Marketing Communications
You may unsubscribe or withdraw marketing consent at any time without affecting access to core services.
20. Foreign Users and Language
Processing is primarily governed by Thailand’s PDPA. This Policy is available in Thai and English; if there is any discrepancy or difference in interpretation, the Thai version prevails.
21. Minors
Our services are not directed at collecting minors’ data. Where data is required for a legal transaction, lawful parental or guardian consent is required. Improperly collected data will be deleted promptly.
22. Automated Recommendations
The system may rank and recommend properties using keywords, location, property type and search behavior to make discovery easier.
23. External Links
When you leave our website through links such as Google Maps, LINE, Facebook or payment channels, the destination website’s privacy policy applies.
24. Changes to this Policy
We may update this Policy to reflect service, technology or legal changes and will show the “Last updated” date above.
25. Contact Us
For questions, feedback or to exercise data-protection rights, please contact us.
- Shori Asset Group Co., Ltd., operator of Shori Asset and Living Home Condo
- Office: 227/71 Moo 7, San Phi Suea, Mueang Chiang Mai, Chiang Mai 50300, Thailand
- Telephone: +66 64 787 4793
- General email: [email protected]
- Legal and data-protection email: [email protected]
- LINE Official: @shoriasset / @Livinghomecondo